Hollywood & Broad food truck park planned next to casino

on Monday, 03 February 2014.

Inspired by parks in San Francisco and San Antonio

While the Hollywood Casino Columbus is expected to spur redevelopment of the city’s west side, including new places to eat, the president of Haydocy Automotive Group hopes he can speed up the restaurant revitalization with the creation of the Hollywood & Broad Gourmet Food Park.

“We took the bull by the horns,” Haydocy told me. “I just got tired of waiting. We decided we’ll see what we can do.”

The park – on open land between his Haydocy Buick GMC dealership on West Broad Street and the Hollywood Drive North entrance to the casino – will be home to up to three food trailers and indoor and outdoor dining. It is set to launch in the spring with Land Yacht BBQ, an Airstream trailer converted into a mobile barbecue shack complete with its own smokers.

Haydocy added an Airstream dealership last year. He said he’d seen trailers converted into food trucks elsewhere and it occurred to him that it could be done here.

“We happened upon a 1963 Airstream,” he said. “We jumped in and started renovating it.”

The spot is inspired by parks in San Francisco and San Antonio, among other locales. Its master plan calls for three trailers and an enclosed building so people can eat sheltered from the poor weather. That building is scheduled to be built next year. Picnic tables will be available for outdoor eating in the meantime. The other two trailers, planned to be a deli and Mexican food, are to be phased in over the next two years.


Land Yacht’s menu will have pulled pork, beef brisket, St. Louis-style baby back ribs, smoked sausage, mac and cheese and other sides. It has had multiple test runs. The trailer fed 120 people at an event last weekend and the Haydocy staff has been tapped for their opinions as the plan progressed.

“We have the best-fed staff,” he said. “Our salespeople have been our guinea pigs.”

Haydocy himself is being a bit of a guinea pig. He sees West Broad Street as a fertile ground for restaurants, but that development hasn’t come yet. The casino has 1,200 employees and 10,000 daily visitors. A study by Columbus-based Boulevard Strategies estimates there are 44,000 people within a five-minute drive of the site.

Haydocy owns the new food venture, but he won’t be out in the trailer himself. He tapped Brian Young as his general manager, a chef with prior experience at Claddagh Irish Pub, Due Amici and the Wine Bistro. The park could be home to more than 20 employees at build-out.

Haydocy said Land Yacht won’t be anchored to the site and will take its food to outside events to help build the brand. He also said the park could be open to other food trucks for special events.

“We think this brings a cool factor that we want on the West Side,” he said.

Dan Eaton covers retailing and restaurants for Columbus Business First.